Agency: Colehour + Cohen:
Campaign print and web.
Creative Direction, logo concepts, billboards, posters, web banners, Facebook Art, web site graphics, tagboard graphics.
We Are 1 (Somos 1) is a brand to promote health and wellness among men who have sex with men (MSM)1 in King County, Snohomish County and Pierce County in Washington State. The brand is intended to provide consistent and sustained health communications to this audience over time and to be a trusted source of information, helping to link individuals to local services and care.
1. Men Who Have Sex with Men (MSM): Individuals who are born male, and/or identify as male, and have sex with other MSM. This includes transgendered individuals.
We-Are-1 / Somos 1 Brand Standards
We Are 1 Logo Concepts
Coaster designs, front and back.
Posters, Stranger and SGN Print Ads.
Web banners, all sizes.
Web site header graphics.
Facebook Contest Graphic.